Career
Marketing
Digital Marketing Specialist
We are seeking an experienced Digital Marketing Specialist to develop, implement, and manage marketing campaigns that promote our companies and enhance our online presence. You will play a crucial role in driving traffic, engagement, and conversions through strategic digital marketing initiatives.
Key Responsibilities
- Develop and execute digital marketing strategies to achieve business objectives for all HGC companies.
- Manage and optimize online advertising campaigns, including PPC, display ads, and social media ads.
- Create and oversee content marketing strategies, including blog posts, articles, and multimedia content.
- Conduct market research to identify trends, target audiences, and competitive landscape.
- Analyze and report on digital marketing performance metrics, providing actionable insights for continuous improvement.
- Collaborate with internal teams and external partners to ensure cohesive and effective marketing efforts.
- Stay updated with the latest industry trends, tools, and best practices in digital marketing.
Requirements:
- Proven experience in digital marketing, with a strong portfolio of successful campaigns.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, SEO tools, social media management platforms).
- Strong understanding of SEO, SEM, content marketing, and social media strategies.
- Excellent communication and organizational skills.
- Ability to work independently and manage multiple projects simultaneously.
- A creative mindset with a keen eye for detail and a passion for driving results.
Preferred Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Experience working in a similar role within a diverse organization.
- Knowledge of various digital marketing channels and strategies.
Benefits:
- Competitive salary and performance-based incentives.
- Opportunity to work with a diverse and dynamic team.
- Professional development and career growth opportunities.
How to Apply:
- Please send your resume, cover letter, and portfolio (if applicable) to career@hgcbd.org with the subject line “Digital Marketing Specialist Application – [Your Name].” Applications will be reviewed on a rolling basis, so early submissions are encouraged.
Deadline: August 15, 2024